The overall dynamics of the Bulgarian fashion design or formulated in another way, the gross national product of the Bulgarian fashion is defined to an extremely high level by the status and the development of the big producers of garments and
accessories. In 2005, the image of the Bulgarian fashion industry was created by big companies such as Agressia Group, Max Danielli, Rollmann, Markam, Rila Style, MirO, Apolo, Denil, Tani, Dafne and a number of others. What is important for their activities is the fact that parallel to the launching of new modern understandings and trends in dressing style, they rely on the latest technologies in the designing, cutting and sewing of the clothes.

Agressia Group continued to present in an excellent manner the national production of high quality men's clothing using the best fabrics in the world - Dormeuil, Cerruti, Zegna and others. Agressia Fashion House was worth its award Fashion Mercury 2005 for unusual scope of investments, entrepreneurship and business in the sphere of men's style. Besides that last year this fashion giant enlarged its activities by opening the boutique of the famous American brand Calvin Klein Jeans in Vitosha boulevard in proximity to the National House of Culture. Denim, velvet, leather, satin and cotton are the leading fabrics of the designs offered in Sofia since not long ago. Comfort, simplicity and parallel to this a challenge and a mix of surprising ideas mark the clothing of the Calvin Klein Jeans brand. Miroglio Bulgaria and its two brands - Miroglio Lana (for woolen fabrics and yarns) and Jorjetti (for silk fabrics) continued to operate in full power and of high quality in the territory of our country. It is known that the Italian textile giant owns three factories in our country, in Sliven, in Elin Pelin and Nova Zagora, respectively, and invested a total of 180 million euro in fixed assets, machines and equipment. The fact that the capacity of Miroglio Bulgaria for the production of woolen and wool type fabrics is approximately 7 million metres per year and that of silk fabrics is 8 million metres would be interesting to know as well as that more than 1,300 are employed in the Bulgarian branches of the concern.

The year was especially successful for the quickly prospering MirO Fashion House, whose manager and designer is Miroslav Stamov. This fashion house was awarded two gold medals at the Plovdiv International Consumer Goods and Technologies
Fair in section textiles and fashion. These awards were for achievements in the computer design of clothing - effective use of the CAD/CAM systems and technologies for the designing of fashion collections. Miro has recognition abroad as well: currently MirO exports original production to countries like England, Germany, Greece, USA, etc.


1. Glocalization of Bulgarian fashion in 2005
2. Collective achievements in Bulgarian fashion
3. Individual achievements in Bulgarian fashion
4. Beauty and mercy hand in hand
5, Successes abroad
6. Zlatna igla (golden needle) 2004

7. Fashion Mercury 2005
8. Journalist assessment of 2005 fashion year


1. Design of Agressia Group,
shown during the charity premiere of the Almanac of
Bulgarian Fashion 2004-2005.
Photo: © Ivan Vassilev

2. Design of MirO Fashion House, shown during the Taste of Summer event.
Photo: © Ivan Vassilev

3. Design from the autumn-winter 2005-2006 collection of Tani Fashion House.
Photo: © Todor Vassilev

Copyright © 2006 Lubomir Stoykov

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